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TRABAJAR EN BELLROY
Social Media Captain

IN A NUTSHELL

We’re on the hunt for a keen go-getter to lead our social media community and steer the ship(s) into bold new waters. Bellroy is a for-purpose brand that exists to inspire better ways to carry, use business as a force for good and help the world flourish. Spreading our rich, vibrant stories as far and wide and round-the-corners as possible is crucial to reaching our goal. That’s where you’d come in. As our Social Media Captain, you’d drive the planning, execution and growth of our social media channels. You’d work to manage our day-to-day, strengthen and expand opportunities on our existing channels, and explore spaces we haven’t even thought about yet. Cough-TikTok-cough. You’d manage our ambassador relationships, and help the creative team to create engaging, pertinent and always original content.

You’d bring some experience in social media and/or brand marketing and lots of ideas to help us expand our reach, grow our followers and increase our organic revenue streams. Because growing is something we do every day at Bellroy. In business, and as people.

If you can bring your strategic mind, ideas fountain and organisational prowess to our team, we’ll give you a world-class team to bounce off, the tools you need to do your thing, and the kind of support that’ll let you flourish. Not to mention, a certified Great Place To Work 2021!


YOU COULD BE THE ONE IF…

You’ve already stalked our channels. Saved your favorite post (because you know that’s the best engagement boost – thanks!). And watched a video or two. Now, your mind is working overdrive on ideas to take our social channels – yep, all of them (and some we haven’t got to yet) – way further. You are a fine balance between considered and ready-for-action. Collaborative and autonomous. Broad picture and fine detail. You’ll jump on to a project with enthusiasm, once you’ve run it through your mind and verified it’s right for the channel, and good for the brand. You’re creative and practical with your ideas. But you bring a kind of marketing or commercial prowess that’ll turn good ideas into legit business opportunities (with legit growth numbers attached).

Because you love trying new things. But you love checking to see if they worked, more. And you’re humble enough to admit when something didn’t go as planned. You’re always prepared with plan B, anyway. Because you know that, when it comes to social media, being able to adapt, respond and pivot on a plan is the nature of the beast. Changing things up and rolling with the punches in a fast-paced environment doesn’t stress you out. You’re calm. You’re switched on. And you’re ready.


IF YOU WERE HERE LAST WEEK, YOU MIGHT HAVE…

  • Brainstormed with the team on some posts to support an upcoming campaign
  • Tracked social organic revenue target, and made adjustments to your plan if sales are behind forecast
  • Updated business as usual processes so that they are easier to manage, schedule, or automate
  • Dived into what our customers are engaging with most, where our messages are resonating, and made some suggestions on how we could amplify our successes
  • Researched some like-minded brands, accounts or potential ambassadors, and reached out to pitch your opportunity
  • Organized an Instagram giveaway, and passed the idea through our legal and customer support teams
  • Spent an hour working with the photo and video team on a fun new reel
  • Pitched Bellroy’s entry into TikTok land to some key stakeholders
  • Checked that we have all the imagery and copy for the week’s posts, scheduled anything that can be scheduled, and set yourself reminders to post the rest

SOME THINGS YOU MUST POSSESS…

  • Experience in social media management, brand marketing or similar
  • Knowledge of all the main social media channels
  • Ability to measure and report social engagement and revenue
  • Some experience with content creation – ie shooting iPhone videos to as a reel or TikTok or similar
  • Strong organisation skills
  • Attention to detail, especially when juggling many things at once
  • A keen eye for design and grammatically correct copy

LOCATION AND HOURS

This is a full-time role based in our Fitzroy (Melbourne) head office, with flexible/remote working available.

Fecha de inicio: We're ready when you are!

Social Media Captain

NUESTRA MISIÓN

Crear soluciones útiles para transportar objetos.
Usar la empresa como una fuerza positiva.
Ayudar a que el mundo y nuestro equipo prosperen.

Nuestras oficinas

'Bellroy' es una fusión de nuestras dos casa: Bells Beach y Fitzroy. Bells Beach es el toque relajado y natural que le brinda equilibrio al estilo creativo y urbano de Fitzroy. La ciudad y el mar, la inspiración y la aventura. Juntos logran el equilibrio ideal.

Bells Beach

Nuestra sede en la playa está ubicada detrás de un acantilado que preside una de las costas australianas favoritas de los amantes del surf. Aquí se encuentra el laboratorio de creación en el que experimentan los diseñadores de producto, y nuestro departamento de ventas consume incalculables cantidades de espresso y de banda ancha en Skype. La vida aquí es más tranquila que la de nuestros vecinos urbanos de Fitzroy, y apreciamos el ambiente de concentración que fomenta. Si quieres salir a picar algo, hay una cafetería justo al lado, y nuestro surf break de las 11 am nos ayuda a despejar la mente con la brisa marina.

Fitzroy

Nuestra oficina en Fitzroy se encuentra sumergida en medio del hervidero creativo de Melbourne. Aquí es en donde nuestro equipo creativo, de marketing, informático y de operaciones desarrollan las campañas y se aseguran de que cada Bellroy le llegue correctamente a su destinatario. Nada más poner un pie fuera de la oficina te topas con calles llenas de vida (y el mejor ramen fuera de Tokio). También hay una piscina olímpica cerca para los que quieren darse un chapuzón a la hora de comer.

A distancia

Fuera de nuestras dos oficinas principales, tenemos a un equipo que trabaja a distancia, desde Australia occidental, Asia, Europa y EE. UU. El carácter global forma parte de la esencia de Bellroy, nos mantiene conectados, y nos permite entender la vida desde diferentes puntos de vista. Si dispones de acceso estable a internet, y de la disposición para formar parte de un equipo al que no verás cara a cara a diario, quizás te gustaría formar parte de nuestro equipo internacional en continuo crecimiento.

Our team image

Nuestro equipo

La autenticidad de Bellroy recae en la diversidad de su equipo. Somos una amalgama de pensadores y realizadores, provenientes de 25 países diferentes (y en aumento). Cada quien tiene su fuerte y al sumarlos, alcanzamos nuestros objetivos principales: crear soluciones útiles para transportar objetos, usar la empresa como una fuerza positiva y ayudar a que el mundo y nuestro equipo prosperen.

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