Careers at Bellroy
Wholesale Marketing Lead

IN A NUTSHELL

At Bellroy, we put our heart, soul and countless design hours into helping the world carry better. And as a Certified B Corp we constantly pursue better ways to source materials, reduce our environmental impact and make products that are used and loved for as long as possible. We design great products that delight people in their everyday lives and getting our products under people’s noses in a physical retail space is key to making this mission a success.

Our products are sold in over 1,200 retailers in more than 20 countries and we are developing our wholesale marketing and visual merchandising strategy in the physical retail landscape. We’re on the search for a Wholesale Marketing Lead who can help our brand win at retail by amplifying our fixture program while delivering marketing programs that drive sell-through on the retail floor.

Reporting to our Director of Export Sales, you’ll need a deep understanding of the consumer and insight into what retailers require to increase sales on their floor. You’ll be willing to roll up your sleeves and liaise closely with our Creative team to deliver marketing assets to the global salesforce, plan seasonal marketing campaigns and merchandising programs and deliver custom assets and fixtures to key accounts, as needed.

Bring us your creativity, excellent communication skills and uncanny ability to understand retail; in return, we’ll provide you with world-class partners to work with and an award winning workplace culture filled with staff constantly searching for better ways to do well… everything.

YOU COULD BE THE ONE IF YOU HAVE...

  • 2-5 years working with a wholesale brand in a retail marketing or visual merchandising role (fashion or lifestyle brand experience preferred)
  • An understanding of what global retailers need to drive sales on their floor and the visual skill sets to bring in-store fixtures to life
  • Previously managed and ‘brought to life’ a shop-in-shop project from design concept to installation
  • The ability to report on our 3rd party store servicing partners to ensure the servicing plan is executed within budget and the retail staff have the proper product and brand education
  • A firm grasp of the importance of GTM calendar timelines for a wholesale brand selling globally
  • The capability to create and implement merchandising missions, product knowledge training decks and sales contests for key accounts
  • Strong project management skills and the ability to multi-task across departments (experience with project management tools such as Asana is a strong plus)
  • Excellent stakeholder management and communication skills
  • The ability to work across time zones and achieve results in a high-growth environment.

IF YOU WERE HERE LAST WEEK, YOU MIGHT HAVE...

  • Collaborated with our Creative team and Director of Export Sales to implement a shop-in-shop project inside a busy shopping mall in Taiwan with our local distributor
  • Distributed seasonal marketing assets to the wholesale team including window posters, product fact sheets and product videos and ensured these seasonal assets were refreshed at least 2x annually
  • Provided our global showrooms with relevant assets, samples and product literature ahead of the new range release
  • Worked with Creative to develop Bellroy’s Global Merchandising Guide and shared VM directives with our global wholesale customers, distributors and sales agencies
  • Liaised with our Production team and Wholesale Financial Analyst to produce new in-store fixtures at our display factories within budget
  • Got your geek on, reading "Why We Buy: The Science of Shopping" to brush up on your customer modelling
  • Met with our VP, Global Wholesale and Wholesale Financial Analyst to develop marketing accruals for key accounts and helped build structural marketing budgets for the upcoming fiscal year
  • Planned for upcoming trade shows including the coordination and delivery of creative assets, merchandising displays and product samples
  • Helped create the monthly Retail Newsletter email sharing new product updates with our wholesale accounts

LOCATION AND HOURS

This role is a full-time role based at our HQ in Collingwood. We have a hybrid work model and occasional domestic and international travel is required.

Start Day: We're ready when you are!


NUESTRA MISIÓN

Crear soluciones útiles para transportar objetos.
Usar la empresa como una fuerza positiva.
Ayudar a que el mundo y nuestro equipo prosperen.

Nuestras oficinas

Bellroy' es una fusión de nuestras dos casa: Bells Beach y Fitzroy. Bells Beach es el toque relajado y natural que le brinda equilibrio al estilo creativo y urbano de Fitzroy. La ciudad y el mar, la inspiración y la aventura. Juntos logran el equilibrio ideal.

Bells Beach

Nuestra sede en la playa está ubicada detrás de un acantilado que preside una de las costas australianas favoritas de los amantes del surf. Aquí se encuentra el laboratorio de creación en el que experimentan los diseñadores de producto, y nuestro departamento de ventas consume incalculables cantidades de espresso y de banda ancha en Skype. La vida aquí es más tranquila que la de nuestros vecinos urbanos de Fitzroy, y apreciamos el ambiente de concentración que fomenta. Si quieres salir a picar algo, hay una cafetería justo al lado, y nuestro surf break de las 11 am nos ayuda a despejar la mente con la brisa marina.

Fitzroy

Nuestro espacio de Fitzroy está inmerso en medio del centro creativo de Melbourne. Aquí es donde nuestro equipo de marketing, de ingeniería, creativo y de operaciones desarrollan campañas y garantizan que cada Bellroy se envíe de forma segura a todo el mundo. Al salir del espacio, encontrarás calles llenas de energía (y el mejor local de ramen de este lado de Tokio).

A distancia

Fuera de nuestras dos oficinas principales, tenemos a un equipo que trabaja a distancia, desde Australia occidental, Asia, Europa y EE. UU. El carácter global forma parte de la esencia de Bellroy, nos mantiene conectados, y nos permite entender la vida desde diferentes puntos de vista. Si dispones de acceso estable a internet, y de la disposición para formar parte de un equipo al que no verás cara a cara a diario, quizás te gustaría formar parte de nuestro equipo internacional en continuo crecimiento.

Our team image

Nuestro equipo

La autenticidad de Bellroy recae en la diversidad de su equipo. Somos una amalgama de pensadores y realizadores, provenientes de 25 países diferentes (y en aumento). Cada quien tiene su fuerte y al sumarlos, alcanzamos nuestros objetivos principales: crear soluciones útiles para transportar objetos, usar la empresa como una fuerza positiva y ayudar a que el mundo y nuestro equipo prosperen.

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