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THE JOURNAL

10 años de Bellroy, un sinfín de historias



Cada Bellroy es como una pizarra en blanco y va construyendo su historia con cada año que pasa. Por eso, aprovechamos nuestro décimo aniversario para ver cómo han envejecido las piezas Bellroy de nuestra gran familia. Algunas tienen grandes historias que contar, incluida la vez que una Slim Sleeve le salvó (literalmente) el trasero a alguien en un descenso de esquí, o el prototipo hecho de tela arpillera y que ha sido el más duradero de todos. ¡Continúa leyendo para conocer todas las anécdotas!

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“My absolute favorite customer story was from a guy called Lucas. While skiing in Tahoe, he hit some deep powder and bailed, hard. Hard enough that his ski flew back and nailed him in the rear end, slicing through his ski pants and the trusty Note Sleeve in his back pocket. Even though the wallet suffered a nasty gouge, everything inside was fine, and Lucas credits it with, quite literally, saving his ass.”

– Sharni, a la izquierda, encabeza nuestro equipo de servicio al cliente y tiene un sinfín de historias para compartir.

“I think my favorite customer story is from Dave, a loyal Bellroy fan who started a ‘polite and laid-back uprising’, comprised of hilarious haikus, in an attempt to convince us we should make a sleeve for his 10.5” tablet. After weeks of hugely entertaining back-and-forth, Dave ended up getting a Duo Totepack.

A few months later, we got another message from him. Turns out he gave the bag to his daughter, who required a tracheotomy due to severe asthma, and had to lug a portable ventilator around with her. Her equipment fit perfectly in the Totepack, and everywhere she went, people would comment on how cool it was. As Dave put it, ‘For a kid wrestling to breathe, who lives – at least for now – with a hole in her neck, the little boost of confidence and attention that bag gives her is a wonderful, simple little thing. And it might just save her life in a pinch.’

I’m not crying, I just have something in my eye.”

– Camilla, a la derecha, está en contacto a diario con nuestros clientes (y suele tener algunos pañuelos a la mano para las lágrimas de alegría).



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    A Taylor le gusta vivir al límite, pero nuestra recomendación es mantengas tu Slim Sleeve seca y a buen recaudo.

“I’ve had this Slim Sleeve since, well, probably the year Bellroy started! Honestly, it still surprises me every day. THAT SIMPLE PULL TAB. Every time I pull on it, it's like I'm performing a magic trick, and I've had multiple people comment on it.

One time I was checking in for a flight, and pulled out my wallet to get my ID. I noticed a gentleman next to me, looking directly at me. We made eye contact and he nodded in approval, holding up his Bellroy wallet. I nodded back, smiling.”

– Taylor es diseñador industrial, campeón barbudo y editor senior de Carryology.



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“This Slim Sleeve has been through a lot of fun with me – a new house, a new puppy and a new girlfriend (all of which have made a dint in my pocket, haha). The color of it has always delighted me. I get a lot of compliments, and it’s been quite an icebreaker. You don't see wallets this color often, so I love that it’s out of the ordinary.”

– Dan es un amigo y compañero creativo que verás aparecer en algunas sesiones de fotos de Bellroy.



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“I love my Classic Pouch. I’ve had it for a couple of years and I use it pretty much every day. Even after being dragged around in my bag with all my other stuff, looking at it the other day I realised how pristine it still looks. It reminds me of a few things – meeting the wonderful people at Bellroy, a task or job that I have to do (depending what’s in it), and of course it reminds me of pizza! Whenever someone wants chewy or lip balm or a tissue, I’ll whip out my pouch and beat anyone else to it. Because it’s a competition.”

– Anna es una ilustradora radicada en Melbourne (responsable de los bocetos de nuestros Design Icons), y fue una de las primeras en usar la Classic Pouch.



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“I just turned 40 this year, and at some point carrying a backpack to a meeting started to feel a little bit ‘stuck-in-your-youth’, so the ability to fling my Duo Totepack off my shoulder and carry it from the top handles makes me feel a bit more presentable. But as soon as I leave the meeting, it’s back on my shoulder!”

– Oliver, a la izquierda, es cofundador de la marca de ciclismo MAAP (junto a Jarrad, a la derecha).

“From the daily ride to work to product development trips in Italy, my Bellroy x MAAP Phone Pocket goes everywhere with me. Literally, everywhere. Bitter cold outdoors, coffee tables, airport lounges… And as a dad with two little ones, who knows where else. I can happily say it’s kid proof too! It may be officially called a Phone Pocket, but I like to call it the Super Wallet instead.”

– Jarrad probablemente ha sido el mayor fan de la colaboración de Bellroy x MAAP.



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“My brother Andy made this wallet when he was at university back in 1999, using some sailcloth, binding, and a needle and thread. It turned out to be an early prototype of the Slim Sleeve! He eventually passed this one on to me to use for a while; while I enjoyed the super slim profile, the sailcloth material didn’t hold up particularly well. In the two decades since, we’ve kept the slim designs, but replaced the sailcloth with leather, which is both softer and more durable.”

– Matt, CIO de Bellroy, ha sido el heredero de las piezas de su hermano Andy (nuestro CEO) desde nuestros comienzos.



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    Tara diseña los patrones de los que salen nuestros productos. - Bells Beach
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    Raj cuida que nuestra producción de carteras fluya sin problemas. - Chennai, India
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    Alana es fotógrafa y surfista, y una vieja amiga de Bellroy. - Oahu, Hawaii
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    James es uno de los diseñadores de producto senior de Bellroy. - Bells Beach
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    Kaiju es la mascota, a tiempo parcial, de la oficina y un gran perrito. - Melbourne
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    Kannan ayuda en la producción de nuestras carteras y su distribución en el mundo. - Chennai, India
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    Andy, cofundador y CEO de Bellroy, sujeta un prototipo de la Card Sleeve que hizo con un paquete de FedEx. - Bells Beach
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    Andy y Richard son los cerebros detrás de Huckberry. - San Francisco

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